Pedal Inn

Brand development, marketing, illustration and exhibition design for SF based Bicycle tour company.

Branding & Illustration

Pedal Inn is unique company based in heart of the Mission District in SF. I had the opportunity to help them rebrand and create promotional material for their overnight camping tours around the SF Bay Area.

Brand: Modern, friendly, and crafty. This was a fun opportunity for me to incorporate my illustrations with graphic layout systems.

Match box:

Marketing - Brochure/poster/patch:

Double-sided trifold promotional brochure with illustrated guide poster on back.

Identity:

Illustrated logo (left). Circular logo redesign (right)

Tour infomation handout (2-sided 4-panel)

Colored rout illustrations w/ company information.

Event flyer: Coffee outside

Promotional postcards for monthly bike & coffee meet-ups

Gallery Installation

Design/Mural

Hand painted walls and designed graphics for installation at Alite in San Francisco’s Mission District